Course Overview
Touring – Taking Your Music On The Road
The Lowdown
This course will introduce you to the world of playing your music live. It’s about taking your music to the streets and building an audience – and growing your adoring fan base along the way. These are the important elements of being a musician.
We are going to discuss the big questions – like ‘why do I need to tour’? We’ll give you a rundown on venues, from small to huge and help you understand how getting the venue right is so important, as well as talk touring strategies and touring promotional campaigns.
As a musician, you will also want to know about the all-important booking agent – what they do, how they will work with you the musician/band and when you might be ready to secure a booking agent.
And finally, a bit of info on tour and concert promoters and the highly dynamic world of staging large music events and touring international music acts.
What’s In It For Me?
- As a musician – why do you have to go out and tour?
- Identify where you/your music act sits in the scheme of things & follow key steps to get out on the road
- Work out what you actually want to get out of touring
- Who gets you that gig? Find out and take it to the next level
- Get bums on seats
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